Author: Erin Phinney

I’m an Account Specialist at JumpFly, where I’ve been honing my craft since 2017. Previous positions in marketing, promotions, and sales have set me up for success in advertising. I love the strategy and organization behind keyword research, making sure I’ve gotten all of my ducks in a row before posting the final product. I also love to be creative – everything from a new DIY project to picking up the guitar and writing a song – and that comes in handy when I’m writing ad copy or building a new campaign. At JumpFly, I appreciate that I get to combine my creative side and my analytical side to bring success to our clients.

Two Microsoft Tools to Amp up Your Keyword Research, Everywhere

As advertisers, we are always looking for the best ways to reach our customers. In pay-per-click (PPC) advertising, the first step to success is choosing

10 Awesome PPC Text Ads

As a business owner, it’s important to know your market in order to capture the largest portion of potential customers — using Google Ads pay-per-click

5 Ultra ETA Tips to Expand Your Text Ads’ Performance

5 Ultra ETA Tips to Expand Your Text Ads’ Performance It started simply. First standard text ads morphed into expanded text ads (ETAs). And then,

How to Add Promotions in Google Merchant Center

As consumers, we’re always looking for the best price for the best quality we can find. When it comes to online shopping, FOMO – the

The 5 Best – and Worst – Google Ads Recommendations

Recommendations can help us determine where to eat dinner, what movie to see, which Airbnb to book, and so much more. I always look up