Images and videos in marketing are increasingly important in how companies represent their brands. Online marketing relies on capturing the consumer’s attention and engagement. Visual

When advertising on Amazon, it is crucial to remember that your job isn’t done once you’re able to get potential customers to your Amazon listings.

In true Amazon fashion, the dates for Prime Day 2023 are not announced yet, but we do have deadlines for the Deals, Promotions, and Coupons

Even though there are thousands of sellers and major brands selling on Amazon, some of them are crushing it, earning high revenue amounts and gaining

As a new seller on Amazon’s marketplace, it can be difficult to gain traction for your products. The system is inherently set up to reward

Amazon has recently launched a video builder tool to help brands make new and engaging content. The tool is free through the advertising console and

If you’ve been using Amazon Advertising for the past decade, you probably remember Product Display ads. They were expensive to use, and advertisers had very

The bread and butter of Amazon Ads PPC has been keyword targeting, but recent trends have made us wonder if that dominance is coming to

A key to success for Amazon Ads is having a good keyword strategy. With Sponsored Products and Sponsored Brands campaigns, keyword targeting is normally the

Just like with the rest of the internet, rank matters on Amazon. A product’s ranking in its category can substantially impact its sales and is