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6 COVID-19 Paid Search Strategies

6 COVID-19 Paid Search Strategies

The COVID-19 coronavirus is changing our world by the day, or even by the hour. And as much as our personal life is changing -- from where we work to how we ...
4 COVID-19 Strategies for Amazon Advertisers

4 COVID-19 Strategies for Amazon Advertisers

As the COVID-19 coronavirus continues to spread, global panic is increasing. If you run an Amazon business, you’ve probably seen the effects already, from ...
7 Free Shopify Apps for PPC Marketing

7 Free Shopify Apps for PPC Marketing

The app store for Ecommerce platform Shopify offers thousands of apps that can improve your business presence and sales online, and boost your PPC marketing ...
Why I’m Done with Google Ads’ Smart Display

Why I’m Done with Google Ads’ Smart Display

When Google Ads’ Smart Display campaign launched in beta in June 2019, I was a big proponent. I had cautiously tested it for some clients and was pleasantly ...
A History of SEO Link Spam and How Google Changed Search Forever

A History of SEO Link Spam and How Google Changed Search Forever

In 1998, Google changed digital marketing forever when it launched its search engine algorithm based on PageRank. This radically new method of ranking ...
JumpFly Holds Business Continuity Exercise

JumpFly Holds Business Continuity Exercise

On Friday, March 6, 2020, JumpFly held a company-wide business continuity exercise to ensure that all staff have the ability to work effectively from a ...

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