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Why Amazon Sellers Need to Watch Their Buyer Feedback

Why Amazon Sellers Need to Watch Their Buyer Feedback

Amazon uses buyer feedback, the star rating Amazon customers give to a seller based solely on their order fulfillment experience, as part of its formula to ...
Unlock the Potential of Promotion Extensions

Unlock the Potential of Promotion Extensions

If you’re running a sale or promotion you want to highlight in Google or Microsoft ads, try adding a promotion extension. These extensions give you the ...
Why You Should Bid on Your Brand Name … and When You Shouldn’t

Why You Should Bid on Your Brand Name … and When You Shouldn’t

To bid on or not to bid on your brand name has been hotly contested for years. Should you? Shouldn’t you? After managing paid search campaigns for more than ...
JumpFly SEO Director to Speak at SMX West 2020

JumpFly SEO Director to Speak at SMX West 2020

JumpFly is proud to recognize SEO Director Jill Kocher Brown for being awarded a coveted speakership at search marketing conference SMX West 2020. The ...
Everything You Need to Know About Setting up the Facebook Pixel

Everything You Need to Know About Setting up the Facebook Pixel

Installing the Facebook Pixel can be overwhelming, but it is essential in order to correctly track Facebook Ads conversions, create custom audiences, and set
Fishing for Relevance with Match Types

Fishing for Relevance with Match Types

Keyword match types help control which searches on Google and Microsoft can trigger your ad. They help determine the size of the net you are going to use ...

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