
A Cautionary Tale: One Site’s AI-Assisted SEO Crash
TL;DR Google can demote a site’s rankings for using AI-generated content that violates Google’s Spam Guidelines. Using AI to create content for your website is

TL;DR Google can demote a site’s rankings for using AI-generated content that violates Google’s Spam Guidelines. Using AI to create content for your website is

This post was originally published in April 2025 and significantly updated in September 2026 and October 2026. The writing is on the wall for the

How is AI changing the world of traditional search? There are a multitude of ways to answer that question, but one of the most important

SEOs have been talking about dwell time since 2011, when Bing Senior Project Manager Duane Forrester first acknowledged that it can play a role in

Think of any brand, location, person, or concept. What do you associate with them? If someone mentioned Radio Flyer, you might picture a little red

After hours spent researching and writing, you publish an article optimized for your target keywords, check the assignment off the content calendar, and move on

Search engine optimization (SEO) is its own niche of digital marketing and therefore has its own set of terms for specific actions, processes, metrics, and

When it comes to informational content planning, traditional search engine optimization (SEO) tactics are based around identifying individual keywords and creating pages intended to rank

You know your business best. Therefore, you can likely name your direct competitors the second you’re asked. But when it comes to SEO and organic

You finish a new page or blog post. The copy is strong, the keywords make sense, and the title and headings are optimized. You hit
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