Decoding the Impact: How Today’s Social Media Trends Shape the Fate of Your Ads
I bet you’ve noticed how certain things, such as Taylor Swift’s surprise album drops, the Black Friday shopping craze, and even wild stories about aliens,
Author: Erin Gauss
I am an Account Specialist at JumpFly on the Paid Social team. I graduated from Ferris State University in 2019 and started my career in paid search, but quickly found that I wanted to expand my creative knowledge. That is when I found JumpFly! My passion for my job now comes from seeing my clients succeed, no matter how big or small the victory. My favorite part about the digital marketing and advertising space, paid social specifically, is the ever-changing scene that allows me to grow every day in my position. When I'm not focused on building ads or looking into new solutions for my clients, you can find me sitting in the sun with my dog or playing board games.
What Can You Learn From the Meta Learning Phase?
Unraveling the secrets of the Meta learning phase can be a real head-scratcher, even for the pros. This is especially true in this fast-paced advertising
Social Media Advertising Case Studies That Will Inspire Your Next Campaign
Social media is and always has been unique in its ability to develop meaningful connections with users. Every day, advertisers strike gold with impactful social
Promotions, Is There Such a Thing as Too Many
Gone are the days of only running promotions during traditional holiday seasons. Now more than ever, discounts and special offers present consumers with the final
If You Haven’t Considered Snapchat Yet, Here’s Why You Should
Understanding what social media platforms your customers are spending all of their time on is ideal but nearly impossible. Users typically have multiple accounts that
If You Haven’t Considered Pinterest Yet, Here’s Why You Should
If Pinterest is not in your marketing plan now, you could be missing out on Pinners that are proven to be open to discovering new
Why CAPI Should Be Included in Your 2022 Meta Marketing Plans (With Infographic)
One of the first things I learned in my Marketing 321 class was that the most important skill in marketing and advertising isn’t creativity –
How to Use Instagram Reels to Make Powerful Facebook Ad Content
An effective creative strategy is the heart of any impactful Facebook advertising campaign. No one quite knows the secret to the perfect creative strategy, but
Level Up Your Facebook Ads with Canva
Facebook is undoubtedly one of the most vital tools in any good social media marketing plan. Most recently, Facebook reported that upwards of 1.82 billion
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