Two New Google Ads Features
If you are like me, new things are nice. Well, we are all in luck. […]
(because we all need a little knowledge boost sometimes)
What Is Customer Match All About? Customer Match is an advertising tool now offered by both Google and Microsoft Ads that allows you to leverage your own first-party data to
If you are like me, new things are nice. Well, we are all in luck. […]
Google Ads is an excellent platform for businesses to reach potential customers and increase their […]
Navigating the ever-changing landscape of search engine optimization (SEO) is a vital, yet challenging component […]
ROAS, or return on ad spend, is a metric that measures how much revenue you […]
Images and videos in marketing are increasingly important in how companies represent their brands. Online […]
As pay-per-click (PPC) advertisers, we often find ourselves being approached by clients who want to […]
TikTok continues to leverage its advertising platform to connect brands with their target audience and […]
Over the past two months, I’ve been deep diving into broad match campaigns with Smart […]
In a world where there was only one shoemaker, only one type of laptop computer, […]
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