How to Optimize Your YouTube Videos
In the search world, paid advertisers and search engine optimizers battle it out for the top spots on a search engine results page. Marketers will
Author: Michael Delgado
I’ve been in the organic search space since 2016, on both the client and agency side of SEO strategy, and have met great SEOs and mentors along the way. What I love about organic search is always being at the cutting edge of the discussion for a given industry and understanding topics through search phrases people use. Adapting to a well-informed perspective on a client’s business is key to developing an effective organic search strategy. When I’m not scouring the web for information and keywords, you can find me hanging at the park with my dog or riding my road bike around town.
The History of Truth: Google’s E-E-A-T & YMYL
Google is one of the most, if not the most, widely-used search engines in the world, with millions of people turning to it every day
An Audience-First Approach to Content Creation for SEO
Content is king! It was true when Bill Gates coined the phrase in his 1996 essay, and nowadays, it is absolutely critical to a website’s
Why Page Speed is Important to SEO and Online Marketing
The importance of page speed should come as no surprise to anyone, as Google has taken it into consideration since 2010, and by July 2018
The Benefits of Collaboration Between SEO and PPC
It’s no secret that the pandemic has affected the way consumers shop, both in-person and online. The Census Bureau’s Annual Retail Trade Survey (ARTS), which
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