Google Ads Skillshop is an online training platform by Google that offers free courses and certifications for Google Ads. It provides video lessons, assessments, and practical exercises to learn about Google Ads and develop advertising skills. To harness the full potential of Google Ads and demonstrate your expertise, become certified through Skillshop. By completing courses and passing assessments, you earn certifications that showcase your expertise. In this blog, we’ll guide you through the process of getting Google Ads Certified with Skillshop.
Create a Skillshop Account
First, you need to create a Skillshop account. Visit the Skillshop website, and create an account using your Google credentials. If you don’t have a Google account, you’ll need to create one.
Explore Certifications
Once you’re logged into Skillshop, explore all the available certifications, and decide which certification path you want to pursue. You can choose to take one or multiple certifications. Skillshop offers a comprehensive curriculum that covers all aspects of Google Ads, from campaign setup to advanced optimization techniques.
To locate Google Ads Certifications, select “Topics” in the upper right-hand corner. Then, select “Google Ads” from the drop-down menu. Google Ads Certifications is listed first. There are multiple courses available here, including Google Ads Search, Google Ads Display, Google Ads Video, Google Ads Measurement, Google Ads Creative, Shopping Ads, Grow Offline Sales, Google Ads Apps, and most recently added, AI-Powered Performance Ads!
Study for the Certifications
Each certification consists of optional learning materials in the form of videos, text-based lessons, and interactive assessments. Go through the content provided, and make sure you understand the concepts and strategies related to Google Ads.
You can even take a self-rated evaluation to help develop your Google Ads skills. Based on your answers, Google creates a plan of recommended courses.
Pass Assessments
After studying the learning materials, you’ll need to pass the assessment to earn your certification. The assessments are usually in the form of 50 multiple-choice questions that must be completed within 75 minutes. Some questions may have multiple correct answers, so read the instructions carefully. After completing the assessment, you’ll receive your score immediately. To pass and earn your certification, you need to achieve a score of 80% or higher. There’s no limit to the number of attempts you can make, but if you don’t pass, then you’ll need to wait 24 hours before you can take it again.
Showcase Your Certifications
Once you’ve successfully passed the certifications, Skillshop will provide you with a digital certificate. Make the most of it, and showcase your accomplishments. Add the certification badge to your website, LinkedIn profile, and resume to highlight your skills to potential employers and clients. The certification badge serves as proof of your proficiency and boosts your credibility.
Maintain Certifications
Google Ads certifications are valid for one year. Skillshop will send an email reminder about a month prior to its expiration. To stay up-to-date, you’ll need to recertify by passing the assessments again before your certification expires. This ensures that you have the latest knowledge and skills in Google Ads. Skillshop often releases new courses and updates so that you have access to the most relevant and current information.
Getting Google Ads Certified through Skillshop is a good way to enhance your digital advertising skills and demonstrate your expertise in using Google Ads. By creating a Skillshop account, exploring certifications, passing assessments, and showcasing your achievements, you can improve your skills and credibility. So, take the first step, dive into Skillshop, and learn something new today about Google Ads!
