These case studies illustrate the tremendous value we bring our clients. Is your story next?
JumpFly’s client, Basket Lady, wanted to pause their Google ads and only run on Amazon because they were not seeing the same returns on Google as they were on Amazon.
JumpFly stressed the importance of coverage on multiple platforms.
JumpFly paused Basket Lady’s top spending Google Ads campaign for 11 days to see the impact it would have on their Amazon results.
Basket Lady’s Amazon’s sales fell by over 37% and their ACoS jumped by over 31% compared to the prior three month’s average. Their ACoS was the highest it has been in the three plus years they have been running Amazon ads.
While customers will buy direct from a website, many are researching and will eventually purchase on Amazon due to security, familiarity, and Prime’s free and fast shipping.
Amazon Best Practice:
Amazon affects when pausing Google:
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