Case Studies

These case studies illustrate the tremendous value we bring our clients. Is your story next?

Amazon Services Ecommerce - Case Study

JumpFly turned a client’s wasteful spend and unorganization into a higher ROI
THE CHALLENGE:

An e-Commerce client of JumpFly felt they were wasting money due to unorganized campaign structures within their Amazon account and tasked JumpFly with decreasing their ACoS (Advertising Cost of Sale).

THE APPROACH:

After setting up Sponsored Products and Headline Search (now Sponsored Brands) campaigns, JumpFly started to roll out both fully-automated and manual targeting strategies across all activity.

To help combat high ACoS, JumpFly analyzed search term reports to help pinpoint which search terms were underperforming and leading to wasteful spend.

THE RESULTS:

Thanks to properly structured campaigns along with the implementation of negative keywords, JumpFly lowered their client’s overall ACoS by more than 26% in the first two months. JumpFly’s campaigns’ ACoS were 32% lower than the month prior to taking over, all while reducing monthly spend by almost 54%.

FEATURED SOLUTIONS
 

26%

Improvement to ACoS Across Entire Account

54%

Reduction in Monthly Spend

32%

Improvement to ACoS Across JumpFly Built Campaigns
 Timeframe: 2018


“ Once we had proper campaign structure in place, their ACoS really began to drop.”

- Dan Kurich, Account Manager, JumpFly

JumpFly is on a quest
for even more client success.

Is your story next?

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