The JumpFly office was visited this week by their dedicated Facebook Partner Manager. This visit is one of the first of its kind for Facebook as very few advertising agencies have had in-person office visits from their representatives. During the visit, JumpFly staff received valuable information on how Facebook can help drive success for their clients. The dedicated Facebook Partner Manager also provided training for JumpFly staff, which was very informative and useful.

The training JumpFly received included information about dynamic ads, attribution, the future of video, the power of social and best practices for Facebook. This information will help JumpFly better manage the Facebook Advertising accounts of their clients and will help unite Facebook advertising messages and goals with Google, Bing and other traditional paid search ads.

JumpFly is also very excited to announce that they have been officially invited to the 2018 Facebook Global Partner Summit being held in New York City October 10th and 11th. This is an impressive invitation as only a select few Facebook Agency Partners are invited to this extremely prestigious event. JumpFly Social Media/PPC Director Stephanie Shaw will be attending this summit on behalf of JumpFly and will be bringing back a wealth of information to better service JumpFly Facebook Advertising clients.

About JumpFly:

JumpFly professionally develops, implements and manages Google AdWords, Bing Ads, Yahoo Gemini and Facebook pay-per- click advertising accounts, enabling clients to maximize Internet advertising results while saving time and money. Proper setup and management of these powerful programs will likely make the difference between an advertiser’s success or failure. JumpFly’s full-service solution enables clients to focus on their core business while achieving the best possible results from their search engine marketing campaigns. JumpFly is a Premier Google Partner, Facebook Certified Partner, and Bing Elite Agency. JumpFly assists more than 400 clients and has an A+ rating from the BBB.

JumpFly is excited to share that our Account Director Nikki Kuhlman has been announced as one of only eight finalists for the 2018 Bing Ads Trailblazer of the Year Award. This prestigious award will be presented to an individual who evangelizes Bing Ads and drives Bing Ads brand awareness and affinity in an innovative and engaging way, both internally in their own office as well as industry wide. This winner of this award will be honored on September 20, 2018 at the 2018 Bing Agency Awards ceremony held in New York.

Nikki was nominated for this award not only because she is a true “Bing Champion”, but also because of her willingness to go outside of the JumpFly organization to form meaningful relationships, spearhead social awareness and have an impact on her community. Her contribution to Bing Ads growth and JumpFly implementation of Bing Ads initiatives helps make JumpFly better for our team and a better management company for our clients.

The JumpFly team is looking forward to the 2018 Bing Agency Awards ceremony and celebrating with the most creative, effective and passionate marketers in the paid search industry.

About JumpFly:

JumpFly professionally develops, implements and manages Google AdWords, Bing Ads, Yahoo Gemini and Facebook pay-per- click advertising accounts, enabling clients to maximize Internet advertising results while saving time and money. Proper setup and management of these powerful programs will likely make the difference between an advertiser’s success or failure. JumpFly’s full-service solution enables clients to focus on their core business while achieving the best possible results from their search engine marketing campaigns. JumpFly is a Premier Google Partner, Facebook Certified Partner, and exclusive Bing Elite Agency. JumpFly assists more than 400 clients, offers a money-back- guarantee, ranks as the #1 PPC Management Company by TopSEOs and Clutch, and has an A+ rating from the BBB.

Once again JumpFly was invited to, and participated in, the Bing Ads Product Advisory Group (PAG) Meeting. This meeting, featuring in-depth conversations with Microsoft engineers and product managers, was held in Chicago, IL and JumpFly Account Director Jack O’Donnell was there representing JumpFly and their clients. The technical teams at the PAG meeting were genuinely eager to hear the feedback from the attendees, including JumpFly. The goal of Microsoft is to make Bing Ads a productive, intuitive marketing platform for all advertisers – big or small – and this important meeting helped to attain that goal.

The key areas discussed at the 2018 Product Advisory Group were:

• Expanding and deepening customer engagement through Bing Ads – This topic included enthusiasm about the new Microsoft Audience Network, new audience capabilities, Local Inventory Ads, Bing Shopping and feed driven ad extensions.
• Making the most of marketing budgets with Bing Ads – Including continuing to improve syndication traffic quality, bundling broad match, additional targeting considerations, and offline and cross-channel attribution.
• Making the Bing Ads toolset do the work – Which included bidding agent advancement considerations, the desire to have more ad customizers, more extension compatibility with Google imports, multi-account management roadmap, management and optimization of in-market audiences, and improved management of audiences.

JumpFly is honored to have been given the opportunity to attend the Product Advisory Group again and is looking forward to the next time they can provide their valuable expertise to the teams at Bing that can truly make a difference.

About JumpFly:

JumpFly professionally develops, implements and manages Google AdWords, Bing Ads, Yahoo Gemini and Facebook pay-per- click advertising accounts, enabling clients to maximize Internet advertising results while saving time and money. Proper setup and management of these powerful programs will likely make the difference between an advertiser’s success or failure. JumpFly’s full-service solution enables clients to focus on their core business while achieving the best possible results from their search engine marketing campaigns. JumpFly is a Premier Google Partner, Facebook Certified Partner, and Bing Elite Agency. JumpFly assists more than 400 clients, offers a money-back- guarantee, ranks as the #1 PPC Management Company by TopSEOs and Clutch, and has an A+ rating from the BBB.

For the third year in a row, JumpFly is excited to announce that Account Director Nikki Kuhlman has attended and presented at the Bing All Hands Meeting. This meeting is held in Bellevue, Washington and is attended by the engineering and development teams for Bing Ads. Nikki has had the pleasure of being invited, as a Bing Ads client, to speak at the Bing All Hands Meeting for the past three years. Her input is highly valued and respected as she can give the engineers an end-user perspective on how they can improve the various Bing Ads products, as well as sharing JumpFly successes.

Besides speaking to the 200 to 250 engineers present at the meeting, Nikki also spent many hours meeting with the Group Project Managers. These managers are team leaders for each of the various Bing Ads products and a valuable group to have face-time with. In these meetings, Nikki provided in-depth feedback and answered detailed questions that the Project Managers were able to communicate with their individual teams.

JumpFly is honored to have been given the opportunity to attend the Bing All Hands Meeting again and is looking forward to the next time Account Director Nikki Kuhlman can provide her valuable expertise to the teams at Bing that can truly make a difference.

About JumpFly:

JumpFly professionally develops, implements and manages Google AdWords, Bing Ads, Yahoo Gemini and Facebook pay-per- click advertising accounts, enabling clients to maximize Internet advertising results while saving time and money. Proper setup and management of these powerful programs will likely make the difference between an advertiser’s success or failure. JumpFly’s full-service solution enables clients to focus on their core business while achieving the best possible results from their search engine marketing campaigns. JumpFly is a Premier Google Partner, Facebook Certified Partner, and exclusive Bing Elite Agency. JumpFly assists more than 400 clients, offers a money-back- guarantee, ranks as the #1 PPC Management Company by TopSEOs and Clutch, and has an A+ rating from the BBB.