Algonquin, Illinois (PRWEB) October 6, 2006 – JumpFly, the leaders in professional Google AdWords, Yahoo! Search Marketing and Microsoft AdCenter account setup and management partnered with Key Motorsports for the 2006 NASCAR Craftsman Truck Series season. JumpFly will make their NASCAR Craftsman Truck Series debut Saturday October 7th at the freshly paved Talladega SuperSpeedway.
JumpFly expanded its NASCAR presence through a partnership with Key Motorsports in the NASCAR Craftsman Truck Series. JumpFly’s logo will appear on the #40 Chevrolet Silverado Truck, which will help reach other NASCAR sponsors, who have proven to be likely potential JumpFly clients. Additionally, JumpFly will create and manage Key Motorsports’ Internet advertising campaigns in order to maximize the team’s online marketing results and help secure additional team sponsors.
“We are excited about the partnership with JumpFly,” said team owner Curtis W. Key Sr. “Brad’s a genius, JumpFly is a great concept and we are happy to have their support. Things are coming together, and we are on the cusp of being the competitive team we set out to be in the NASCAR Craftsman Truck Series, that in combination with the expertise of JumpFly, we believe we will see more sponsorship interests as we move into the 2007 season and we are looking for JumpFly to help us secure and manage those opportunities.”
Key Motorsports boasts a successful, proven and experienced team, led by crew chief Barry Dodson, who is best known for guiding Rusty Wallace to his NASCAR Nextel Cup Series crown in 1989 with Blue Max Racing. The Winston-Salem, North Carolina native has amassed 19 Nextel Cup and six Craftsman Truck Series victories as a crew chief. He has worked over the years for other notable drivers as Darrell Waltrip, Kyle Petty and Richard Childress.
“We’re very excited about expanding our NASCAR branding efforts into the Craftsman Truck Series,” said Doug Silk, JumpFly Director of Sales. “NASCAR has proven to be a very powerful medium for reaching new clients.”
The #40 Key Motorsports team currently sits 31st in the overall team owner point standings after 19 of the 25 scheduled NASCAR Craftsman Truck Series races in 2006. That puts Key Motorsports #40 within striking distance of two other teams battling for the coveted top 30 positions. The team currently trails 30th place #98 Evernham Motorsports by 166 points and 29th place #46 Morgan-Dollar Racing by 223 points.
The inaugural John Deere 250 NASCAR Craftsman Truck Series race is at Talladega SuperSpeedway on Saturday, Oct. 7, which has a seating capacity of 143,231 and a 212-acre all-reserved infield that holds many thousands more. Key Motorsports will have veteran driver and Daytona 500 champion Derrike Cope at the wheel, who has 23 Cup and 5 Busch Series starts at Talladega.
“Our successful efforts with McGlynn Racing, and their quest to secure additional sponsors for the #74 NASCAR Nextel Cup Team, demonstrates how effective this form of marketing can be,” commented Brad Garlin, JumpFly Managing Partner. “We are thrilled to be involved with such a competitive team and excited to help bring them to the next level.”
JumpFly professionally develops, implements and manages Google AdWords, Yahoo! Search Marketing and Microsoft adCenter pay-per-click advertising accounts, enabling clients to maximize Internet advertising results while saving time and money. Proper setup and management of these powerful programs will likely make the difference between an advertiser’s success or failure. JumpFly’s full-service solution enables clients to focus on their core business while attaining the best possible results from their search engine marketing campaigns. JumpFly is a Google AdWords Qualified Company, Yahoo! Search Marketing Ambassador and Microsoft adExcellence Member.
About Key Motorsports:
Key Motorsports is a new, full-time participant in the NASCAR Craftsman Truck Series. Operating out of the larger of two, fully operational and equipped race shops and office complex on 5.5 acres of land in the new Performance Park in Mooresville, NC, Key Motorsports competes with the #40 Chevrolet Silverado race trucks in the Series. Owned by successful Chesapeake, Virginia plumbing contractor Curtis W. Key, Key Motorsports is striving to become a competitive fixture in the Series with the most up-to-date equipment and personnel headed by veteran NASCAR crew chief Barry Dodson who guided Rusty Wallace to his only Nextel Cup Series championship in 1989. Derrike Cope, Tim Fedewa, rookie Ryan Moore and Chad Chaffin are the most recent drivers to perform for the team, one that last competed in the NASCAR Busch Series from 1992 through 1999 and with such notable drivers as former Series champions Tommy Ellis, Larry Pearson and Chuck Bown. For more information on Key Motorsports, please visit www.KeyMotorsports.us.
Brad Garlin, Managing Partner
877-239-9610 Ext. 11
Rich Rubenstein, VP Operations