Case Studies

These case studies illustrate the tremendous value we bring our clients. Is your story next?

Discount School Supply - Case Study

JumpFly and Discount School Supply gain a 32% lift in ROAS on Facebook Paid Search by using intelligent creative
THE CHALLENGE:

Discount School Supply offers high-quality school supplies at low prices. The brand wanted to optimize their Business-As-Usual creatives to be higher-performing ads that would increase performance of ROAS on Facebook.

THE APPROACH:

JumpFly leveraged VidMob’s Creative Intelligence tool to analyze creatives that Discount School Supply had previously run on Facebook.

The Social Team used this tool to identified key creative drivers that had impacted ROAS for past creatives on Facebook and produced optimized ads using the existing top-performing assets and formats.

THE RESULTS

CREATIVE MADE WITH BRAND-SPECIFIC INSIGHTS
VidMob optimized Discount School Supply’s existing Business-As-Usual assets by designing two new data-informed videos and one variation. Each new asset created by VidMob actioned on the Creative Intelligence insights in unique ways: 

From Insight

Visually busy assets were not effective

To Implementation

Minimized upfront text and background clutter

Showing a full shot of the talent was ineffective

Focused on hands of talent

Focusing on one type of product was ineffective

Footage displayed a multitude of products


Since Launching with JumpfFly Paid Social:

 

32%

Lift in ROAS

8%

Lower Cost Per Purchase 

 

JumpFly is on a quest
for even more client success.

Is your story next?

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Our client success stories demonstrate the relationships and results that advertisers experience working with JumpFly. Stop wondering if you’re getting the most you can from your digital advertising campaigns. Contact JumpFly today for a free consultation.

Tom Linda

Discuss your goals with Linda or Tom; more than 20 years of experience and nice as can be!

877-882-2850

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