In 2002, the PPC landscape changed again when Google launched their AdWords program as a new platform to compete directly with Overture. With PPC now attached to the powerful Google brand, PPC caught on like wildfire. Also like Goto.com – Google and Microsoft also offered a dedicated team to support JumpFly and their clients as their platforms came to market. These solid, long term relationships with all the major PPC vendors help ensure JumpFly will always be at the leading edge of the industry.
After watching steady growth, and realizing PPC advertising was here to stay for the long term, Mike and Brad brought their business to the next level by incorporating under the name JumpFly in 2003 and hired their first team member. Today, JumpFly continues to grow by building upon their stellar reputation and continued industry leadership. JumpFly’s relationships within the industry and with their clients are as strong as ever. Google, Bing, Yahoo and Facebook provide dedicated support teams who frequently visit JumpFly’s office to keep the team abreast of any and all changes. Now with over 400 clients big and small spread across many different industries, JumpFly paves the way when it comes to maximizing PPC results for small and midsized companies. Their experience of setting up and managing 1000’s of campaigns, as well as analyzing the millions of dollars of monthly traffic under their management cannot be taught in a book, or learned through the eyes of a single account.